FW 2026/27 kidswear trend mood Folk tales

FW 26/27 – Kidswear Trend Mood: Folk Tales. For Fall/Winter 2026/27, the Folk Tales trend mood draws deep inspiration from the enchanted universe of Russian fairy tales. This long-term direction revisits iconic heroes, mystical creatures, and ancient symbols to create a magical atmosphere in kidswear. Rich storytelling elements translate into decorative motifs, folkloric prints, and handcrafted-inspired details that evoke a sense of adventure and wonder. The palette often features earthy tones, jewel hues, and wintery contrasts, enhancing the narrative charm. The Folk Tales trend brings tradition and fantasy together, offering collections that feel both culturally rich and visually captivating.